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Value Rating
Below Average
IntelliChoice Value Rating
The chart above shows the purchase price versus ownership cost for each car from a specific vehicle class. The cars with better than average ownership cost/purchase price correlations are the best values, and these best value cars are represented by the dots below the curve. (i.e. the cars that have a lower ownership cost compared to its purchase price.) Those cars, which are worse than average or poor values, appear above the curve.
One way to view the graph is to draw a vertical line through any purchase price. You may see several dots that fall on this line - each of which is a car with a similar purchase price. However, notice the difference in ownership costs of each car represented by the vertical position of the dot. Two cars with the same purchase price can have thousands of dollars difference in ownership costs. This is what separates "good value" cars from "poor value" cars.
What is a good car value?
A "good car value" is one whose cost to own and operate is less than expected. The lower the cost to own and operate a car compared to what is expected, the better the value of that car.
But how do we know a car's "expected cost"?
For each car in the class, IntelliChoice plots the car's purchase price against the total five-year cost to own and operate it as determined by IntelliChoice research. Each dot on the above chart represents a specific car. Generally, we find that as the purchase price of the car increases, the cost to own and operate that car increases. This is why the dots on the graph tend to rise upward and to the right. This phenomenon also makes intuitive sense - as the purchase price rises, financing costs tend to rise, as do insurance, depreciation, taxes, and most other car ownership costs.
This is an important concept. It's normal for car ownership costs to rise as purchase price rises. Therefore, we can't just establish one "average" ownership cost number for each class, since cars in the class have different purchase prices. (This is why the "Relative" shown on each chart is different for cars in the same car class.)
Using statistical techniques, IntelliChoice "connects the dots" to form a curve that defines, for this car class, the relationship between the car's purchase price and car's ownership costs. This curve is our "expected cost" curve. The curve defines, for any car in the class, the five-year ownership cost that we would expect to see at each possible purchase price. If every car in the class were an average value, then all the dots would fall exactly on the curve. However, it's rare that any dot is exactly on the curve. Some dots are a little higher or lower, and some are a lot higher or lower. The dots that are a little lower are better than average car values, while the dots that are a lot lower are excellent car values (A dot that is a lot lower than the curve has ownership costs much lower than expected for a car of its purchase price). Conversely, a dot a little higher than the curve is a poorer than average car value, while a dot that is much higher than the curve is a poor car value.
Value is a relative term, not an absolute term. It is performing better than the logical expectation.
So is a Mercedes-Benz E320 expensive to own and operate? Certainly in an absolute sense. Most other cars cost less. But, when its cost to own and operate is plotted against cars with comparable invoice prices, the E320 costs less. So the E320 is not expensive to own and operate - it is a good car value. The Mercedes does not have low ownership costs, but it has low ownership costs for its invoice price.
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Review From Motor Trend Magazine
Road Test: 2004 Saab 9-3 Aero, Acura TL, Cadillac CTS, and Infiniti G35
California Dreamers: Four aspiring 3 Series alternatives whip luxury and sport into a golden state
By Ron Sessions
Photography by Wesley Allison
It's been said that you can never be too rich or too good looking. Here in Southern California, the pursuit of those elusive goals often takes place behind the wheel of a BMW 3 Series. For several decades now, the trimmest Bimmer has served its core constituents well. Driving the car with the twin- kidney grille signals you've arrived, while routinely assuring that your actual arrival occurs somewhat ahead of the rest of the tanned, caffeinated, 401K'd, and nicely pressed pack.
Who can blame Southern Californians for simultaneously seeking sporty driving fun and status? As a driving environment, the Golden State has it all. Break free of urban gridlock, and you can enjoy thousands of miles of great driving roads through soaring mountains, into relentless desert, and alongside balmy beaches--all rarely more than five minutes from a pricey cappuccino. Snapshot The Players Acura's all-new TL ($35,195) ups the horsepower and content ante against the turbocharged Saab 93 Aero ($38,755), Cadillac CTS 3.6 ($43,880), and benchmark Infiniti G35 ($31,485).THE GAME The BMW 3 Series is the yardstick by which other near-luxury sport sedans are measured. Four hot competitors inch into its territory--for thousands less. | Sharp pencils at other car companies couldn't help but notice that the least-expensive ultimate-driving sedan netted more than half of BMW sales. So the Bavarians no longer have the field to themselves. We noticed it, too, and assembled a quartet of sport-lux 3 Series competitors, all priced thousands of dollars less than equivalently equipped fare from the German brand. Significantly, each of the competitors represents major volume for its maker or sets the direction for the future. The G35 has led a revival at Infiniti and grabs some 75 percent of car sales there. Acura's TL has been the best-selling sedan at Honda's upscale division for the better part of 10 years. Saab's 93 outsells the larger 95 more than two to one. And Cadillac's CTS is the template for future rear-drive sedans from GM's premium division and now outsells Lincoln's LS. In search of the ultimate entry-level sport-sedan mojo, we drove Starbucks to Starbucks, exploring some of SoCal's best mountains, deserts, and beaches in four of the top-selling 3 Series competitors. Each of the sport sedans in our test was decked out with popular equipment such as a killer sound system, multimode automatic transmission, and a sport package where available. How would they stack up on the Golden State's scale of performance with panache? Blazing a trail oozing with sport-sedan pheromones, we report.
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